A few months ago I had to give up on my long time eye shadow primer, Too Faced Shadow Insurance, because my eyelids started reacting weird every time I used it – they became extremely dry, flakey and it just stopped working as it used to. And just around that time I came across a post from Killer Colours where she talks about Urban Decay’s Primer Potion Anti-Aging so soon after I went to Åhléns (biggest department store in Sweden) to buy it.
I’ve been using it ever since and I have to say this product has been a serious game changer for me! It definitely helped me to get back to using eyeshadows more often (as in, a few times a week). Beside this primer making any eyeshadow looking more pigmented, I like how hydrating it feels on my eyelids and how eyeshadows don’t crease even after 10 hours or so. My eyelids, even though they can get dry, they do get oily throughout the day and Shadow Insurance just didn’t cut it any longer. But this primer is definitely holding everything in place as an eyeshadow primer should.
The only thing I don’t like about it is the packaging. I thing a tube that you can just squeeze would be a lot better and the doe foot applicator is just unnecessary. I guess I’ll have to cut the packaging because there is no way I can use every single bit of it with the applicator.
left: no primer; right: with primer
Suitable for vegans/cruelty free? Yes and yes!
Where to buy? Pretty much everywhere! KICKS or Åhléns (Sweden); if you can’t buy UD in your country, then you can buy it via lookfantastic.com!
Price: 235 SEK / $25 / €22 (10 ml)